Benny Boom Will Never Regift

This past season, Georgia Lottery chose director Benny Boom to craft their Holiday campaign, creating three spots in time for the wintery rush.  Have a look at "No Regifting" below:

Bekemeier Tries Your Luck

Late this past fall, our own Jonathan Bekemeier teamed up with Cashman+Katz to create two new spots for the Connecticut Lottery just in time for the holiday season.  Also recently,  Danbury, Connecticut resident Donald Peters suffered a fatal heart attack at the age of 78.  In an interesting twist of fate, however, one of his last earthly acts was to purchase two Connecticut Lottery tickets, one of which was a $10,000,000 winner*.  Would Peters have purchased the lottery ticket without a pleasant reminder courtesy of Bekemeier's lens?  Check out the spots below, see if you too feel the $10 million urge, and decide for yourself.

Play CT Lottery "Winner's Reunion"

Play CT Lottery "Holiday Presents"

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